THE BRAND NEW SEMINOLE HARD ROCK HOTEL & CASINO HOLLYWOOD RECENTLY UNVEILED ITS INCREDIBLE MAKEOVER ON OCTOBER 24. AN ICONIC GUITAR TOWER, A BORA BORA VILLA EXPERIENCE, A WORLD-CLASS NIGHTCLUB AND DAYCLUB ENTERTAINMENT VENUE, AND 638 LUXURY OVERSIZED GUESTROOMS AND SUITES ARE JUST SOME OF THE EXCITING FEATURES THAT WERE ADDED!
The most obvious and stunning addition to the property is without a doubt the iconic guitar tower. With six illuminated guitar strings on each side, it resembles back-to-back guitars. The 638 luxury oversized guestrooms and suites allow guests to stay in the center of the action.
Complementing the guitar tower is a new seven-story guestroom tower along the south side of the new pool complex. It features 168 guestrooms and exclusive swim-up suites that invite guests to step directly out of their rooms and into the surrounding pool. Added to the 465 guestrooms and suites in the resort’s existing hotel tower, the expanded hotel and casino complex will now offer a total of 1,271 guestrooms and suites.
Guests arriving via a new porte cochère grand entrance will be immediately impacted by “The Oculus,” a sight and sound extravaganza combining elements of water, fire, and technology in a series of floor-to-ceiling shows choreographed to music. The signature entertainment attraction is a collaboration of Mark Fuller of WET Design, Los Angeles, and architect David Rockwell of the Rockwell Group, New York.
A vastly expanded casino of 195,000 sq. ft. includes more than 200 table games like Blackjack and Baccarat, plus 3,100 of the latest slot machines and a new 45-table Poker Room. The expanded casino offerings also include a contemporary High Limit Slots Room, Non-Smoking Slots Room, and the exclusive and new Plum Lounge, an upscale, yet relaxed enclave featuring the ultimate VIP experience for Seminole Hard Rock’s high-end players.
Following an outdoor walkway dotted with grottos, waterfalls, and meticulous landscaping, guests will find a completely new 13.5-acre pool experience at the foot of the guitar tower, part of a total 19 acres of pools and lagoons on the Seminole Hard Rock property. The new pool complex features individual, overwater cabanas, ranging from 450 to 800 sq. ft.; complete with butler service, private showers, and lounge spaces. Spanning three football fields in length, a man-made lake framing the pool experience adds water sports, including paddleboats and canoes, to the resort. The pool complex also includes a Beach Club venue for drinks and dining.
Overlooking the magnificent lagoon and pool area, a pulsing Daer Nightclub boasts 18,800 sq. ft. of indoor space and features the hottest DJs from around the world. The adjacent outdoor Daer Dayclub includes a swimming pool and 21,130 sq. ft. of space. South Florida’s newest hot spot will include an 11,120-sq.-ft. venue and a high-performance LED centerpiece developed by world-renowned lighting designer Steve Lieberman of SJ Lighting. A massive, folding glass window will allow the venue to quickly become a flexible indoor-outdoor space. Both venues will have a state-of-the-art Function One sound system. A 4,000-sq.-ft. rooftop club completes the complex, featuring a dramatic view overlooking the new lagoon and pool area, including the Bora Bora villa experience. All three venues will feature a lineup of the world’s most sought-after DJs and performing artists, plus state-of-the-art audiovisual technology and bottle service. The game-changing venue will offer the perfect backdrop for bachelor/bachelorette parties, private events and everything in between.
“The iconic Guitar Hotel will be home to a world-class nightclub and day club entertainment venue, DAER South Florida,” said Matthew Minichino, Vice President of Nightlife and Day Life for Seminole Hard Rock Hotel & Casino Hollywood, “DAER will be a vibrant entertainment destination that will attract celebrities and guests from throughout the nation and around the globe.”
The nightclub will be open Thursday, Friday, and Saturday from 10 p.m. The DAER Dayclub will operate Saturday and Sunday from 11a.m. to 7p.m.